The Media Management Major aims to produce professional communication and media specialists who:
1) recognize the role of culture in defining the institutional configuration and social identity,
2) analyze internal and external forces shaping the creative industry,
3) create and manage engaging media projects,
4) employ effective marketing strategies, and
5) supervise and inspire media professional teams and lead organizational change.
To be admitted to the UTAS Mass Communication Program, prospective students have to have a minimum score of 60% in the General Education Diploma (GED) and a pass in English and Arabic. Students are selected on a competitive basis.
- Students are required to successfully finish the General Foundation Program