This course discusses in depth the concepts of geography and tourism and the relationship between them. The two types of geography, namely physical and human geography will be clearly discussed. The course can help students in developing and enhancing their knowledge on how the physical and cultural attractions of the world's landscape integrate to make each designated destination region unique and special. It also offers an analysis of specific world travel destinations with a discussion on geographic features, climate, biogeography, tourist attractions, etc. This course also provides a general perspective and understanding of tourism as a crucial industry that heavily depends on the natural and cultural attractions in some regions all over the world (e.g., Europe, Asia, Africa, North America, and South America). Moreover, the Omani case will be presented in detail. Natural and cultural tourist attractions in Oman will be clearly discussed.

This course aims to explore the tour operations industry from several perspectives. It takes a broad viewpoint of inclusive overseas holidays, their components, and features. This course provides practical aspects to prepare, organize, and market tour packages. It also demonstrates the structure of tour operators and duties of their concerned staff and illustrates how the ICTs affect the operations of the tour operating sector. Moreover, the issues related to service quality and tourism satisfaction within the tour operations context are clearly discussed. Furthermore, this course offers students the opportunity to expand skills and knowledge acquired in relation to the challenges and lessons for the tour operating sector, especially in Oman.

This course is designed to help students develop an understanding of the concept of tour guiding and the historical evolution of the profession. It gives students an understanding of the skills required to undertake tour guiding job and enhance those skills, along with getting proficiency in the art of presentation and guiding. It demonstrates understanding of ethical responsibilities of tour guiding in Oman. It also links between tour itineraries in tourism and various tourist attractions in Oman

This course is designed to help students learn about the structure, functions, and processes of hospitality businesses, as well as the role of the hotel manager with more focus on the context in Oman. It gives students an understanding of the nature and context of service operations, including design, processes, and controls in the hospitality industry. It links the output of operational departments to the various managerial functions of hospitality businesses.

The aim of the course is to provide the students with the history background of the airlines industry with more focus on the context in Oman. It takes operations approach in discussing the airlines planning process, fleet planning process, cabin crew planning process, route planning process, and schedule development process. It also examines the safety management systems in the airlines industry, air cargo and the concept of pricing and revenue management applied in the airlines. The course also provides the students with the basic skills in ticketing.

The course aims to enhance students’ understanding of the nature and importance of events in the context of destination management and tourism. The provides students with the concepts, knowledge and skills of managing special events (festivals, meetings, exhibition, conferences, etc.). It also empowers students with the required techniques of planning, promoting and evaluating special events.

This course aims to provide students with basic principles in planning, analyzing and managing a successful restaurant and food service and catering establishments. It introduces students to how to apply marketing, menu developments, effective cost control in purchasing, pricing, labor and services techniques in the food services industry. This course aims also to prepare students to become successful restaurant managers by giving them the knowledge, skills and competencies necessary to succeed in this field.

This course will be provided during the second semester of the Diploma level as a college requirement in order to teach students how to address business challenges using statistical methods. This course teaches the fundamentals of statistics, including measurement scales and data types. In addition, students will learn to develop and understand tables and graphs to organize and present various data sets. In addition, this course covers the application of descriptive statistical methods, as well as the computation and interpretation of Simple Linear Regression and Correlation Analysis results. Furthermore, this course assists students in analyzing and applying the estimate of confidence intervals and the parts of hypothesis testing. Apply the nonparametric Chi-Square test to determine independence and goodness-of-fit, apply time series ideas to real-world data and evaluate the findings of the analysis to demonstrate your understanding. Besides, students will perform descriptive and inferential data analysis using Excel and SPSS.

This course discusses in depth the concepts of geography and tourism and the relationship between them. The two types of geography, namely physical and human geography will be clearly discussed. The course can help students in developing and enhancing their knowledge on how the physical and cultural attractions of the world's landscape integrate to make each designated destination region unique and special. It also offers an analysis of specific world travel destinations with a discussion on geographic features, climate, biogeography, tourist attractions, etc. This course also provides a general perspective and understanding of tourism as a crucial industry that heavily depends on the natural and cultural attractions in some regions all over the world (e.g., Europe, Asia, Africa, North America, and South America). Moreover, the Omani case will be presented in detail. Natural and cultural tourist attractions in Oman will be clearly discussed.

This course aims to explore the tour operations industry from several perspectives. It takes a broad viewpoint of inclusive overseas holidays, their components, and features. This course provides practical aspects to prepare, organize, and market tour packages. It also demonstrates the structure of tour operators and duties of their concerned staff and illustrates how the ICTs affect the operations of the tour operating sector. Moreover, the issues related to service quality and tourism satisfaction within the tour operations context are clearly discussed. Furthermore, this course offers students the opportunity to expand skills and knowledge acquired in relation to the challenges and lessons for the tour operating sector, especially in Oman.

This course is designed to help students develop an understanding of the concept of tour guiding and the historical evolution of the profession. It gives students an understanding of the skills required to undertake tour guiding job and enhance those skills, along with getting proficiency in the art of presentation and guiding. It demonstrates understanding of ethical responsibilities of tour guiding in Oman. It also links between tour itineraries in tourism and various tourist attractions in Oman

This course is designed to help students learn about the structure, functions, and processes of hospitality businesses, as well as the role of the hotel manager with more focus on the context in Oman. It gives students an understanding of the nature and context of service operations, including design, processes, and controls in the hospitality industry. It links the output of operational departments to the various managerial functions of hospitality businesses.

The aim of the course is to provide the students with the history background of the airlines industry with more focus on the context in Oman. It takes operations approach in discussing the airlines planning process, fleet planning process, cabin crew planning process, route planning process, and schedule development process. It also examines the safety management systems in the airlines industry, air cargo and the concept of pricing and revenue management applied in the airlines. The course also provides the students with the basic skills in ticketing.

The course aims to enhance students’ understanding of the nature and importance of events in the context of destination management and tourism. The provides students with the concepts, knowledge and skills of managing special events (festivals, meetings, exhibition, conferences, etc.). It also empowers students with the required techniques of planning, promoting and evaluating special events.

This course aims to provide students with basic principles in planning, analyzing and managing a successful restaurant and food service and catering establishments. It introduces students to how to apply marketing, menu developments, effective cost control in purchasing, pricing, labor and services techniques in the food services industry. This course aims also to prepare students to become successful restaurant managers by giving them the knowledge, skills and competencies necessary to succeed in this field.

This course will be provided during the second semester of the Diploma level as a college requirement in order to teach students how to address business challenges using statistical methods. This course teaches the fundamentals of statistics, including measurement scales and data types. In addition, students will learn to develop and understand tables and graphs to organize and present various data sets. In addition, this course covers the application of descriptive statistical methods, as well as the computation and interpretation of Simple Linear Regression and Correlation Analysis results. Furthermore, this course assists students in analyzing and applying the estimate of confidence intervals and the parts of hypothesis testing. Apply the nonparametric Chi-Square test to determine independence and goodness-of-fit, apply time series ideas to real-world data and evaluate the findings of the analysis to demonstrate your understanding. Besides, students will perform descriptive and inferential data analysis using Excel and SPSS.

This course is a pre-requisite for graduation project A. The course is taught in the first semester of advanced diploma level. It provides students with a clear understanding of the process of social science research. Students gain hands on experience in: identifying research gaps and problems; analyzing literature review critically and formulating research aim and objectives. The course explains the process of designing a thorough research methodology by teaching students: how to create a data collection instrument/method; which research type and design to adopt, what type of sampling technique to be used to identify the targeted research respondents/participants and how to analyze data by using both quantitative and qualitative techniques. The course also aims to familiarize students with the significance of research ethics and integrity. Moreover, it provides students with an understanding of how to link their research findings with the arguments from relevant empirical research studies; and how to show the contribution of their research study to the existing knowledge.

The aim of the course is to enable students to study the nature of leisure and visitor attractions with more focus on the context in Oman. It also gives the students the opportunity to focus on the changes that have taken place in sport, leisure and recreation management in recent years. This course aims also at providing the students with strong analytical skills as they are going to assess economic, environmental, social and technical issues, key trends and challenges faced by leisure and visitor attractions operators. In this course, students will also have the opportunity to deeply examine the role of the various management disciplines of marketing, human resource and operational management in meeting these challenges. The current national and global trends and issues in leisure and recreational activities will also be addressed in this course.

The purpose of this course is to provide students with an awareness of the impact of information and communication technologies [ICTs] and related innovations in the hotel and tourism industry. It aims to enable students to gain an in-depth understanding of the main managerial functions of ICTs and innovations, and their specific applications to various functional areas in hospitality and tourism. It would also facilitate students’ learning and provide an understanding of the strategic uses of ICTs and related innovations, as well as provide a framework for planning future technology developments. The potential impact of the future Technological innovation and developments in hospitality and tourism management will also be covered in this subject.

The course aims to explore the subject of consumer behavior and its applications in tourism and hospitality industry.

The aim of the course is to provide the students with the historical background of sustainable tourism and the extent to which the concept of sustainability has been adopted and institutionalized by organizations both internal and external to tourism with more focus on the context in Oman. This course also provides students with the opportunity to discuss the basic issues that complicate the practice of sustainability and introduces indicators as a critical component in sustainability- related strategies and management. In this course, students will also have the opportunity to deeply examine alternative tourism, which was conceived in the 1980s as a more appropriate or ‘sustainable’ form of tourism than mass tourism. The initiatives and issues of sustainability in facilitating sectors such as travel agencies, tour operators, transportation and accommodations will also be addressed in depth. It also focuses on destinations, the spatial strategies and visitor management strategies that can be employed by public sector managers to realize sustainable tourism outcomes. Quality control mechanisms such as codes of conduct, ecolabels and awards that attempt to ensure adherence to the precepts of environmental and sociocultural sustainability will also be addressed in this course.

The purpose of this course is to provide students more awareness and appreciation of the importance and impacts of innovation in tourism industry. It aims to enable students to gain an in-depth understanding of how to manage knowledge, innovation and new product development in hospitality and tourism. It would facilitate students’ learning and understanding of the main challenges that can affect innovation and product development, and provide a framework for planning future product development. Students will apply knowledge and skills acquired to develop innovative tourism products.

This course is designed to offer knowledge and develop operational skills on how airports do business, not only from a financial perspective but also from an operational standpoint. Main contents are airport definitions and functions, the airport as an operational system, airport security, airport support services, cargo operations, airport technical services, airport issues and challenges and the future of airports.

The aim of the course is to provide the students with a comprehensive knowledge of service management in tourism and hospitality industry. It aims to highlight the differences in service quality between hospitality and tourism industry and other industries. It also highlights the way and approaches of managing service and service quality in tourism and hospitality industry.

This course provides an introduction to the marketing principles and strategies essential to the tourism and hospitality industries. Students are able to comprehend how to define and choose target audiences and develop marketing strategies and programmes by examining the marketing environment influencing the hotel and tourist industries, implement control and evaluation plans.

This course discusses in depth the concepts of geography and tourism and the relationship between them. The two types of geography, namely physical and human geography will be clearly discussed. The course can help students in developing and enhancing their knowledge on how the physical and cultural attractions of the world's landscape integrate to make each designated destination region unique and special. It also offers an analysis of specific world travel destinations with a discussion on geographic features, climate, biogeography, tourist attractions, etc. This course also provides a general perspective and understanding of tourism as a crucial industry that heavily depends on the natural and cultural attractions in some regions all over the world (e.g., Europe, Asia, Africa, North America, and South America). Moreover, the Omani case will be presented in detail. Natural and cultural tourist attractions in Oman will be clearly discussed.

This course aims to explore the tour operations industry from several perspectives. It takes a broad viewpoint of inclusive overseas holidays, their components, and features. This course provides practical aspects to prepare, organize, and market tour packages. It also demonstrates the structure of tour operators and duties of their concerned staff and illustrates how the ICTs affect the operations of the tour operating sector. Moreover, the issues related to service quality and tourism satisfaction within the tour operations context are clearly discussed. Furthermore, this course offers students the opportunity to expand skills and knowledge acquired in relation to the challenges and lessons for the tour operating sector, especially in Oman.

This course is designed to help students develop an understanding of the concept of tour guiding and the historical evolution of the profession. It gives students an understanding of the skills required to undertake tour guiding job and enhance those skills, along with getting proficiency in the art of presentation and guiding. It demonstrates understanding of ethical responsibilities of tour guiding in Oman. It also links between tour itineraries in tourism and various tourist attractions in Oman

This course is designed to help students learn about the structure, functions, and processes of hospitality businesses, as well as the role of the hotel manager with more focus on the context in Oman. It gives students an understanding of the nature and context of service operations, including design, processes, and controls in the hospitality industry. It links the output of operational departments to the various managerial functions of hospitality businesses.

The aim of the course is to provide the students with the history background of the airlines industry with more focus on the context in Oman. It takes operations approach in discussing the airlines planning process, fleet planning process, cabin crew planning process, route planning process, and schedule development process. It also examines the safety management systems in the airlines industry, air cargo and the concept of pricing and revenue management applied in the airlines. The course also provides the students with the basic skills in ticketing.

The course aims to enhance students’ understanding of the nature and importance of events in the context of destination management and tourism. The provides students with the concepts, knowledge and skills of managing special events (festivals, meetings, exhibition, conferences, etc.). It also empowers students with the required techniques of planning, promoting and evaluating special events.

This course aims to provide students with basic principles in planning, analyzing and managing a successful restaurant and food service and catering establishments. It introduces students to how to apply marketing, menu developments, effective cost control in purchasing, pricing, labor and services techniques in the food services industry. This course aims also to prepare students to become successful restaurant managers by giving them the knowledge, skills and competencies necessary to succeed in this field.

This course will be provided during the second semester of the Diploma level as a college requirement in order to teach students how to address business challenges using statistical methods. This course teaches the fundamentals of statistics, including measurement scales and data types. In addition, students will learn to develop and understand tables and graphs to organize and present various data sets. In addition, this course covers the application of descriptive statistical methods, as well as the computation and interpretation of Simple Linear Regression and Correlation Analysis results. Furthermore, this course assists students in analyzing and applying the estimate of confidence intervals and the parts of hypothesis testing. Apply the nonparametric Chi-Square test to determine independence and goodness-of-fit, apply time series ideas to real-world data and evaluate the findings of the analysis to demonstrate your understanding. Besides, students will perform descriptive and inferential data analysis using Excel and SPSS.

This course is a pre-requisite for graduation project A. The course is taught in the first semester of advanced diploma level. It provides students with a clear understanding of the process of social science research. Students gain hands on experience in: identifying research gaps and problems; analyzing literature review critically and formulating research aim and objectives. The course explains the process of designing a thorough research methodology by teaching students: how to create a data collection instrument/method; which research type and design to adopt, what type of sampling technique to be used to identify the targeted research respondents/participants and how to analyze data by using both quantitative and qualitative techniques. The course also aims to familiarize students with the significance of research ethics and integrity. Moreover, it provides students with an understanding of how to link their research findings with the arguments from relevant empirical research studies; and how to show the contribution of their research study to the existing knowledge.

The aim of the course is to enable students to study the nature of leisure and visitor attractions with more focus on the context in Oman. It also gives the students the opportunity to focus on the changes that have taken place in sport, leisure and recreation management in recent years. This course aims also at providing the students with strong analytical skills as they are going to assess economic, environmental, social and technical issues, key trends and challenges faced by leisure and visitor attractions operators. In this course, students will also have the opportunity to deeply examine the role of the various management disciplines of marketing, human resource and operational management in meeting these challenges. The current national and global trends and issues in leisure and recreational activities will also be addressed in this course.

The purpose of this course is to provide students with an awareness of the impact of information and communication technologies [ICTs] and related innovations in the hotel and tourism industry. It aims to enable students to gain an in-depth understanding of the main managerial functions of ICTs and innovations, and their specific applications to various functional areas in hospitality and tourism. It would also facilitate students’ learning and provide an understanding of the strategic uses of ICTs and related innovations, as well as provide a framework for planning future technology developments. The potential impact of the future Technological innovation and developments in hospitality and tourism management will also be covered in this subject.

The course aims to explore the subject of consumer behavior and its applications in tourism and hospitality industry.

The aim of the course is to provide the students with the historical background of sustainable tourism and the extent to which the concept of sustainability has been adopted and institutionalized by organizations both internal and external to tourism with more focus on the context in Oman. This course also provides students with the opportunity to discuss the basic issues that complicate the practice of sustainability and introduces indicators as a critical component in sustainability- related strategies and management. In this course, students will also have the opportunity to deeply examine alternative tourism, which was conceived in the 1980s as a more appropriate or ‘sustainable’ form of tourism than mass tourism. The initiatives and issues of sustainability in facilitating sectors such as travel agencies, tour operators, transportation and accommodations will also be addressed in depth. It also focuses on destinations, the spatial strategies and visitor management strategies that can be employed by public sector managers to realize sustainable tourism outcomes. Quality control mechanisms such as codes of conduct, ecolabels and awards that attempt to ensure adherence to the precepts of environmental and sociocultural sustainability will also be addressed in this course.

The purpose of this course is to provide students more awareness and appreciation of the importance and impacts of innovation in tourism industry. It aims to enable students to gain an in-depth understanding of how to manage knowledge, innovation and new product development in hospitality and tourism. It would facilitate students’ learning and understanding of the main challenges that can affect innovation and product development, and provide a framework for planning future product development. Students will apply knowledge and skills acquired to develop innovative tourism products.

This course is designed to offer knowledge and develop operational skills on how airports do business, not only from a financial perspective but also from an operational standpoint. Main contents are airport definitions and functions, the airport as an operational system, airport security, airport support services, cargo operations, airport technical services, airport issues and challenges and the future of airports.

The aim of the course is to provide the students with a comprehensive knowledge of service management in tourism and hospitality industry. It aims to highlight the differences in service quality between hospitality and tourism industry and other industries. It also highlights the way and approaches of managing service and service quality in tourism and hospitality industry.

This course provides an introduction to the marketing principles and strategies essential to the tourism and hospitality industries. Students are able to comprehend how to define and choose target audiences and develop marketing strategies and programmes by examining the marketing environment influencing the hotel and tourist industries, implement control and evaluation plans.

The course aims to provide a basic understanding of key concepts related tourism economics, while offering information needed to apply economic principles to management decision making in tourism and hospitality sector.

This course intends to introduce the subject of Destination Development and Management. The course analyses patterns of movements created by the intersections between demand for and supply of tourist resources and geographical distributions, such as distance and accessibility. It investigates and discusses lots of approaches that governments, locations and host communities offer to keep their own identity and also integrate modernity in a period of global travel and investment. Students are urged to familiarise themselves with larger themes of destination development and management before going on to the more specialised topic of management and events organising.

This course is designed to help students develop an understanding of the types of expenses and revenue and accounting procedures used in a hotel. It gives students an understanding Understand the basic internal control forms and procedures used in food and beverage sales, along with explaining the procedures for hospitality payroll accounting, payroll deductions and taxes. It demonstrates understanding the purposes of the formats for hotel departmental financial statements and scope of a review report. It also describes specific identification approach to inventory valuation

As a college requirement, this course will be taught during the first semester of bachelor-level study. This course will provide a broad understanding of the complex environment in which organizations operate and the strategies they employ for success. Students must be able to explain the foundations of corporate strategy and strategic management. Further, students will learn to assess the environment and industry before establishing strategy, analyze the concept of competitive advantage and the competitive position of the organization, explore the various types of corporates and strategies within businesses, and assess the effect of corporate social responsibility. Moreover, the course provides an understanding of the influence of modern changes such as globalization and technological advancements on business international strategies.

Graduation Project A aims to develop research capability, in order to address specific real-life problems within the context of the study of the area. The course will practically expose the student to the main components of the research framework and namely problem identification, literature review, research design, and ethical issues in research.

The aim of the course is to provide the students with recognition of the importance of the tourism and hospitality industry as an employer. The course also provide the students with the basic knowledge of the main functional areas of human resource management in tourism and hospitality. It takes operation approach to the techniques and specialized knowledge, skills that are fundamental to functioning effectively in human capital development in the tourism and hospitality industry. It also examines the health safety management, industrial relations and grievance and disciplinary procedures in the tourism and hospitality industry.

This course aims to provide students with the main principals of risks, crisis and resilience in the tourism and hospitality contexts.

This course aims at providing an understanding the contemporary trend and issues in Hospitality and tourism’s Business Environment. It Identify and analyze Global and Oman’s tourism and Hospitality Industry and how the industry is flourishing. This course explores and assesses the role of the tourism and hospitality industry and how does it affect the economic, socio-cultural, technological, legal, and political aspects. This course evaluates the current sustainable tourism, UNSDGs, Oman Vision 2040, and future trends in tourism and hospitality.

Graduation Project B aims to capability, in order to address specific real-life problems within the context of the study of the area. This course will practically expose the student to the main components of the research framework namely data collection, analysis and interpretation of data, report writing and presentation, and ethical issues in conducting the research.

This course is offered for Bachelor Level students in Semester two. It is a comprehensive introduction to the legal and ethical framework of business. This course will examine court systems, obligations and contracts law, employment law, and partnership and corporation. It is offered for bachelor students. The course highlights the essential elements of the court system, and the sources of law. It also, spots the light on the area of contract law by Recognize and apply the appropriate legal rules applicable under the Contract Law, in order to establish legal liability and Identify grounds for breach of contract and appropriate remedies. Additionally, it covers the labour law of Oman and in this particular chapter, the students are taught how to calculate the end of service gratuity in addition the calculation of gross wage in case of sick leave. It provides students with an understanding of how to: apply the appropriate legal rules applicable under the Labour Law; identify any infringement or breaches of the law and explain the statutory procedure for employees. Moreover, the course explains commercial companies’ law 18/2019. The students learn: the different types of business structure as per the commercial companies’ law, the process of raising capital and capital maintenance. Furthermore, the relationship between the general meeting, the board and corporate management. Finally, the course provides an explanation about the process of insolvency, voluntary administration, receivership and liquidation and discusses issues relating to governance and ethics and

BSTH4212 - Real Estate Investment and Development in Tourism and Hospitality
BSTH4213 - Strategic Leadership in Tourism and Hospitality
BSTH4214 - Cultural and Heritage Tourism Management
BSTH4215 - Events Marketing and Sponsorship